SUPRATHEL Sales Training Platform

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01. Introduction

Welcome to the Suprathel Academy. Our goal is to enable you to better serve your customers! After completing this training you can expect to know more about the Suprathel technology, its application, indications and benefits. We will also help you to strengthen your sales pitch and sales process.
Have fun – and never stop learning!

02. The SUPRATHEL® Technology

The innovative, non-biological treatment concept of SUPRATHEL® is introduced in this module and further explained on the basis of scientific background information. As outlined in the module, the structure of the SUPRATHEL®-technology ensures that it can function as the effective and reliable wound healing skin substitute it is.

03. The SUPRATHEL® Indications

As Suprathel® was developed for the treatment of epidermal and dermal wounds, it can cover a wide range of wound care. Therefore, this module will outline the different indications of SUPRATHEL®.
You will learn about the different indications and application areas of Suprathel® and the main arguments. In the beginning there are some questions you can use to understand the doctor’s and nurses’ needs and demands.

04. Introduction to Burns and Wounds

This module deepens your understanding of various type of burn wounds. Additionally to that, it provides an overview of the treatment that is required for each kind of burn wound.

05. Core Sales Aids

This module aims to familiarize you with the existing detailing aids about SUPRATHEL®. Such sales aids include several folders, each containing a different approach to the topic, as well as convenient application guides, 1-pagers, flyers and an application video.
At the end you will be able to present Suprathel® with the existing materials and find answers to specific questions quickly in the printwork.

06. Core Publications

There are over 200 publications on Suprathel®. To help you find your way more easily, we selected the most important publications, the core publications.
This module displays the amount and content displayed in existing publications on SUPRATHEL®. Mainly, however, it focuses on the core publications and its main findings about SUPRATHEL®.
At the end you will be able to quickly find the suitable publication for a topic or question and answer questions regarding scientific aspects of the Suprathel®.

07. The SUPRATHEL® Benefits

In this module you will learn about the key-benefits of SUPRATHEL. These benefits are explained based on the SUPRATHEL features and advantages and supported by the findings of several studies.
At the end there are a few quiz questions and you will be able to convince HCPs of the SUPRATHEL benefits.

08. Indication Deep Dives

The Indication Deep Dives Module will deepen your understanding of several different type of burns, wounds as well as donor sites. Further, you will attain more detailed knowledge on topics such as chronic wounds or other type of wounds.

09. Application and Dressing Change

This module entails information on how to properly apply SUPRATHEL® to wounds and how to change the outer dressings. Different step-by-step approaches to understanding the application are included in this module.
At the end, you will be able to guide physicians and nurses through the procedures.

10. Sales Cycle – Script, Presentation, Recording

This module provides you with an overview of the sales cycle and the various steps it consists of. These repeatable steps, that a sales person takes from an introduction of the product to a closed sale, are explained in this module.

11. Most common errors – Tips & Tricks

Although the treatment with Suprathel® is easy, there may occur some errors in using SUPRATHEL®. To avoid these errors, this module provides you with an overview of the most common errors that have arisen in the past.
At the end you will be familiar with typical errors and their sources and be able to give advice to treating HCPs.

12. Objection Handler

In this module you will learn typical questions or objections from doctors or nurses and how to tackle them with suggested answers, solutions, and explanations.

13. Administration/VAC strategy and documents

This module deepens your understanding of the reduction in overall costs for treatment of a patient when applying SUPRATHEL® for discussions with the Value Analysis Committee (VAC) at a hospital.

14. Comparison Competitors

This module contains information on how SUPRATHEL® is different from its competitors. The main competitors are addressed. Please note that this information is for your own perusal and must not be distributed in writing to healthcare professionals or third parties.
At the end, you will be able to provide the right arguments to convince your customer that Suprathel® is the best treatment option.

15. The economic argument

This module displays the economic aspects of SUPRATHEL. Besides that, it mainly focuses on the major drivers for cost savings. By comparing the cost-effectiveness of SUPRATHEL to other wound dressings, this module succeeds in emphasising the economic benefits of treatment with SUPRATHEL.

Course Content

01. Introduction
02. The SUPRATHEL® Technology
03. The SUPRATHEL® Indications
04. Introduction to Burns and Wounds 3 Topics
06. Core Publications
f. Speed and quality of healing
f. Other
09. Application and Dressing Change
10. Sales Cycle – Script, Presentation, Recording 3 Topics
d. Product expansion
11. Most common errors – Tips & Tricks
12. Objection Handler
13. Administration/VAC strategy and documents
14. Comparison Competitors
15. The economic argument 1 Quiz